From Service Provider to Strategic Advisor
The trust revolution in FM

Senior leaders recognize the urgent need to modernize their buildings, improve system efficiency and redesign spaces to adapt to changing work patterns. While they have a clear vision of the “what,” they often lack the “how” to execute effectively. This leaves in-house facility leaders facing mounting pressure to deliver transformative results with limited resources and compressed timelines.
The challenge is not vision — it is execution. What is missing are trusted advisors to bridge the gap between knowing what needs to happen and making it reality.
Three critical gaps separate good intentions from great results:
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Capital planning chaos. Many end-users struggle to prioritize capital expenditures strategically, often managing end-of-life asset replacement in an ad hoc fashion as opposed to comprehensive planning.
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Assessment bottlenecks. Traditional project assessments stretch timelines into months when competitive advantage demands completion in weeks.
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A human-tech disconnect. Bids are more accurate when facility leaders blend AI-driven speed with human insight, but many organizations lack the integration expertise to leverage both effectively.
Closing these gaps calls for facility management partners to evolve into trusted advisors who master capital strategy and prioritization, streamlined assessment processes and seamless integration of technology with human expertise.
The capital planning challenge: Why ad hoc approaches fall short
Walk into any corporate facility and the same story unfolds: equipment reaching end-of-life, systems requiring efficiency upgrades and spaces ready for modernization. Yet despite obvious needs, many organizations manage these challenges reactively, replacing assets as they fail rather than strategically planning improvements that maximize return on investment.
The consequences are predictable and expensive. Organizations burn through capital budgets without strategic allocation, missing opportunities to bundle projects for cost savings or coordinate improvements for maximum operational impact.
Take escalators, for example. A common replacement scenario involves ripping up functioning equipment and installing the identical model when the real opportunity lies in modernizing controls and systems for energy efficiency gains.
This reactive pattern stems from a fundamental challenge: the complexity of creating accurate asset data for effective capital planning. Without complete data across categories like vertical transportation, waste equipment, flooring, doors and roofing systems, strategic prioritization becomes impossible.
The alternative demands a holistic approach that views capital planning as portfolio management. Instead of solving individual problems as they arise, strategic FM partners analyze entire building systems to identify opportunities for energy efficiency improvements, decarbonization initiatives and operational enhancements.
When newer technology offers energy efficiency gains with cost-neutral implementation and clear ROI payback periods, the strategic choice becomes obvious — but only when someone is looking at the complete picture.
Smart FM partners are already turning these obstacles into opportunities.
Streamlining assessments to accelerate time-to-bid
Traditional project assessments follow a predictable, painfully slow pattern: gather extensive data, send information to multiple consultants, wait for preliminary concepts — then begin the real technical discussions. This process routinely stretches for months, creating bottlenecks that delay critical improvements and frustrate stakeholders expecting faster results.
Transformation begins with integration. When facility services teams and capital project managers operate as unified entities and not separate departments, the handover delays disappear. Deep workplace presence enables direct connection between day-to-day operational knowledge and strategic insights, eliminating the translation gaps that slow progress and create miscommunication.
This coordinated approach delivers immediate advantages. Single points of contact ensure clear responsibility and simplified communication. Project teams understand building systems intimately because their colleagues manage them daily. Most importantly, assessment timelines compress dramatically because there are no departmental handovers, no “us and them” divide — the same team providing ongoing facility services develops and executes capital improvement strategies.
A streamlined process accelerates every project phase. Teams can fast-track initial assessments and move directly to substantial technical conversations, bypassing the preliminary concept phase that traditionally consumes weeks or months. This acceleration proves especially valuable for complex projects needing coordination across multiple building systems.
Real-world applications demonstrate this approach’s power. Large foodservice operations across building portfolios benefit when teams identify patterns — such as food-warming stations reaching end-of-life or kitchen systems requiring modernization — and solve challenges holistically rather than addressing individual locations sequentially.
Outcomes speak for themselves: faster implementation, lower costs and coordinated improvements that deliver maximum operational impact.
Technology meets human expertise for accurate bids
Artificial intelligence is revolutionizing project assessments, but the real breakthrough comes from combining AI capabilities with human expertise to deliver unprecedented speed and accuracy. Technology enables rapid preliminary analysis, while experienced professionals provide validation and refinement that ensure reliable results.
Consider a recent door assessment project for a 60-door retail facility. Traditional approaches would mean multiple site visits, manual component analysis and weeks of coordination to generate preliminary recommendations. By contrast, AI analysis of sidewalk photographs produced comprehensive scope documentation, conditional assessments and priority rankings, uncovering critical issues like missing weather seals and recommending specific repair sequences.
The result: assessment completion at least two weeks faster, potentially a month ahead of traditional timelines.
Generator sizing presents another compelling use case. When a facility was spending around US$20,000 monthly on temporary generator rental, AI analysis integrated utility load consumption data, existing equipment specifications, solar generation capacity and local regulatory requirements to generate preliminary sizing recommendations for 600 kW and 800 kW alternatives. This rapid analysis enabled immediate bid document preparation, accelerating procurement processes that previously required extensive engineering consultations.
Advanced property intelligence takes this capability even further. Drone technology can provide detailed campus imaging that identifies maintenance needs proactively, not reactively. These systems can analyze roof conditions with millimeter-level precision, assess landscape health, evaluate HVAC equipment status and create color-coded priority maps to guide strategic planning conversations.
The human-AI partnership is critical for sustained success. While AI provides in the ballpark of 80 percent accuracy in initial assessments, human validation ensures reliability. Engineers review AI findings, correct errors and continuously improve system performance through feedback loops. This collaboration enables proactive maintenance recommendations — complete property assessments that identify every component in need of attention, prioritized by urgency and impact.
Essentially, AI does not replace human expertise in FM — it amplifies it. Technology handles data processing and preliminary analysis at unprecedented speed, while experienced professionals focus on strategic interpretation, validation and client consultation.
The “trust acceleration effect”
Trust acceleration separates transactional service providers from strategic advisors because it helps ensure projects go according to plan. The most successful FM partners demonstrate five qualities that build confidence quickly and sustain long-term partnerships.
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They represent client interests, not vendor interests. True advisors advocate for clients; they do not just push products or services. This means honestly assessing whether proposed work adds genuine value and having difficult conversations when projects are not necessary. When advisors can tell clients “That’s not something to be concerned about right now," they demonstrate the independence that builds lasting trust.
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They lead with value, not billable hours. The best advisors resist the temptation to generate work simply to increase project scope, focusing exclusively on activities that deliver measurable client benefits. This philosophy takes confidence in expertise and willingness to forgo short-term revenue for long-term relationship value.
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They practice radical transparency. Open-book costing approaches eliminate uncertainty and demonstrate commitment to fair dealing. This includes ensuring every required element is included in proposals and maintaining clear communication that prevents important details from being lost in translation. For example, it is a common approach for in-house FM leaders to seek bids to replace end-of-life assets. A strategic advisor will highlight the value they bring to managing the project overall and will communicate directly if they are unable to secure a price improvement on replacing the asset from what is offered. Transparency extends beyond pricing to project timelines, potential challenges and realistic outcome expectations.
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They integrate seamlessly with existing operations. Successful advisors adapt to client governance models and reporting systems versus imposing their own processes. Flexibility in project management approaches and willingness to work within established frameworks demonstrates respect for client operations and reduces implementation friction.
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They multiply resources, not replace them. The most valued advisors fill capability gaps instead of competing with internal teams. Organizations typically understand their facility needs but lack the specialized resources to execute comprehensive improvements. Strategic advisors provide expertise, project management capacity and vendor relationships that amplify internal capabilities.
The trust acceleration effect transforms professional relationships fundamentally. Once trust is established, advisors can make proactive recommendations and initiate strategic planning conversations. This shift from reactive service provision to strategic partnership creates sustainable competitive advantages for both parties.
The future of facility transformation
Organizations are recognizing that physical spaces directly impact employee attraction and retention, operational efficiency and sustainability commitments. The question is not whether facilities matter — it is whether they will become competitive advantages or operational burdens.
The opportunity for FM leaders? Becoming the strategic advisor that organizations desperately want. They crave guides who can navigate complexity and deliver measurable business value.
Organizations making this leap will shape the industry's future. Those clinging to transactional relationships will watch from the sidelines.
The path forward will take mastering strategic capital planning, streamlining assessment processes, integrating technology with human expertise, and building trust through demonstrated value creation. For those ready to seize this moment, the future of FM is not just an opportunity; it is already here.

Jon Eldridge leads ISS’ Capital Project Delivery service line in North America. He channels decades of experience to help clients understand their current facility portfolios, planned capital projects and other initiatives, and approach to project delivery. With those insights, Eldridge then designs a project strategy tailored to their preferred outcomes, timeframes and budget. He also supports ISS teams in the execution and delivery of highly technical and complex projects and in the resolution of unique challenges through application of a project management lens.
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